The name change to LRS Retirement Solutions is a result of a rebranding initiative by parent corporation Levi, Ray & Shoup, Inc. (LRS®). In late 2016, LRS introduced a new logo, the first redesign in 25 years, ushering in a new corporate identity with a dynamic color palette of blue and green chevrons signifying forward momentum and growth.
The new logo and corporate identity have been adopted by all seven divisions of the global technology solutions company to unify the multiple IT-focused lines of business. In conjunction with the corporate identity updates, LRS Retirement Solutions relocated its online presence to the domain www.LRSRetirementSolutions.com.
While the company name, logo, identity, and website have all changed, the mission of LRS Retirement Solutions remains the same since its inception in 1987. The dedicated team of software developers continue to provide innovative pension administration solutions to public defined benefit retirement systems throughout the United States. For more information about LRS Retirement Solutions and Levi, Ray & Shoup, Inc., visit www.LRSRetirementSolutions.com and www.LRS.com.